This was my professional practice project when I was in Australia. We were going to design a new business profile for an Australian company or so that we thought needed an update. I chose the Queen Victoria Market, Melbourne's biggest market. Visit their existing site here. The logo is based upon an element from Queen Victoria's crown, and I also tried to make it like it looked like a meeting point. The color profile is based on earth colors, describing the different products on the marked.
QUEEN VICTORIA MARKET stationery
QUEEN VICTORIA MARKET corporate assets
QUEEN VICTORIA MARKET vehicle
QUEEN VICTORIA MARKET uniforms
QUEEN VICTORIA MARKET signage
QUEEN VICTORIA MARKET mission statement